Feel behind the AI learning curve?
Get caught up in a single day.
Walk out AI-fluent and ready to shape your company’s AI strategy. Taught by executives, for executives.
$10,000 per seat, reserved with a $100 refundable deposit.
Upcoming Build Days
Boston
New York
Boston
Every Build Day runs 9:00 to 5:00, breakfast and lunch included. We share the venue when you reserve.
In their words
“My day with Dave fundamentally changed how I use AI. I went from treating it primarily as a research tool to using it for automated workflows, strategic analysis, and stakeholder coordination, a genuine leap from 1 to 10 in how I work.”
Leadership in the AI era requires AI instincts.
AI presents both opportunities and risks. How your company handles them is a conversation that runs through you, and you can’t lead it from the sidelines. Reading gives you the vocabulary. Building gives you a real sense of what AI does well, where it fails, and what it could do for your business. Executives who complete our training leave with that judgment and a mindset shift to match.
The only way to learn AI is to build with AI.
What you walk out with
You leave with AI instincts, not notes.
You’ll spend the day building AI agents on your own email, calendar, CRM, documents, and analytics. No sandbox, no sample data.
- IWorking agents that you’ve builtBuilt around your work, not a canned exercise. For example: an agent that flags every email waiting on your reply, a Monday brief on your pipeline, or a check of your board deck for assumptions nobody wrote down. They keep running after you leave.
- IIThe ability to build on your ownYou’ll learn the pattern, not just the result: how to scope a task, give AI your standards, and fix it when it gets things wrong. On Monday you can build the next one without us.
- IIIA seat at the AI strategy tableYou’ll know what AI can do firsthand, not from a consultant’s pitch, so you can lead the conversation about where your company uses it.
How it works
Live and in person.
Eight attendees. Two executive guides.
You’re in a room with seven other executives and two guides, so help is never more than a raised hand away. Plenty of one-on-one guidance at your keyboard, on your work.
On a discovery call we find the work that eats your week and choose what you’ll build to take it off your plate. Then we set up your AI tools, or work with what you’ve already bought, and connect your email, calendar, CRM, documents, and analytics. Everything works before you walk in.
Guided exercises take you up the learning curve in the morning. After lunch you use those skills to build a real agent on your own. We close by connecting what you built to your company’s AI strategy.
We ask how you’re using AI on your own, what’s working, what’s not, and what’s shifted in your company’s AI plan.
Your guides
We’ve sat where you sit.
We’ve started, scaled, and sold companies. Every Build Day is led personally by the two of us.
David Friedman
Started and sold multiple technology businesses over 25+ years. Founded Boston Logic, acquired by Providence Equity, where he led a scaled rollup. Later founded Knox Financial, acquired by Doorstead. Now a growth equity investor working hand-in-hand with executive operators.
Craig Micon
Helped scale three venture-backed companies from under $10M to over $100M in revenue: TellApart (acquired by Twitter), Honor, and Pair Team, where he most recently led technology.
Our guarantee
If AI Build Day doesn’t pay for itself within 90 days, we refund you in full.
No questions asked. One email.
Fair questions
You don’t need to be. Everything happens in plain English inside tools you already own. If you can brief a direct report clearly, you can build an agent. We’ll show you how.
Whatever your company has or should have. We decide together on the discovery call and have it purchased and connected before the day.
Come build.
$10,000 per seat, reserved with a $100 refundable deposit.